Variety seeking, market partitioning and segmentation

Research output: Working paper / Preprint › Working paper

Original language	English
Place of Publication	Tel Aviv
Publisher	Israel Institute of Business Research
Number of pages	22
State	Published - 1984

Name	Working paper (Makhon le-mehkar asakim be-Yisrael)
Publisher	Israel Institute of Business Research
Volume	no. 84/813

ULI Keywords

@techreport{cb71ca9fea9b40dd9eb8a5ecec39ddee,

title = "Variety seeking, market partitioning and segmentation",

author = "Givon, {Moshe M}",

year = "1984",

language = "אנגלית",

series = "Working paper (Makhon le-mehkar asakim be-Yisrael)",

publisher = "Israel Institute of Business Research",

type = "WorkingPaper",

institution = "Israel Institute of Business Research",

}