TY - JOUR
T1 - Reputation, image, prestige, and goodwill
T2 - An interdisciplinary approach to organizational standing
AU - Shenkar, Oded
AU - Yuchtman-Yaar, Ephraim
PY - 1997/11
Y1 - 1997/11
N2 - Reputation, image, prestige, and goodwill are concepts used by different disciplines, e.g., economics, marketing, sociology, and accounting, to denote the general standing of organizations among their counterparts. In this paper, the various concepts are reviewed and compared in terms of semantics, organizational cost, determinants, and implications, among others. An interdisciplinary, multiconstituency framework of organizational standing is developed, and research propositions are delineated.
AB - Reputation, image, prestige, and goodwill are concepts used by different disciplines, e.g., economics, marketing, sociology, and accounting, to denote the general standing of organizations among their counterparts. In this paper, the various concepts are reviewed and compared in terms of semantics, organizational cost, determinants, and implications, among others. An interdisciplinary, multiconstituency framework of organizational standing is developed, and research propositions are delineated.
KW - Goodwill
KW - Image
KW - Interdisciplinary
KW - Prestige
KW - Reputation
KW - Standing
UR - http://www.scopus.com/inward/record.url?scp=0039054166&partnerID=8YFLogxK
U2 - 10.1177/001872679705001102
DO - 10.1177/001872679705001102
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AN - SCOPUS:0039054166
SN - 0018-7267
VL - 50
SP - 1361
EP - 1381
JO - Human Relations
JF - Human Relations
IS - 11
ER -