Partial carryover of advertising

Research output: Working paper / Preprint › Working paper

Original language	English
Place of Publication	Tel Aviv
Publisher	Tel Aviv University, Faculty of Management, The Leon Recanati Graduate School of Business Administration
Number of pages	17
State	Published - 1992

Name	Working paper (Israel Institute of business Research)
Publisher	Tel Aviv University, Faculty of Management, The Leon Recanati Graduate School of Business Administration
Volume	30/92

ULI Keywords

@techreport{cc0712021ffb48c4bfe03a23d65323d8,

title = "Partial carryover of advertising",

author = "Givon, {Moshe M}",

year = "1992",

language = "אנגלית",

series = "Working paper (Israel Institute of business Research)",

publisher = "Tel Aviv University, Faculty of Management, The Leon Recanati Graduate School of Business Administration",

type = "WorkingPaper",

institution = "Tel Aviv University, Faculty of Management, The Leon Recanati Graduate School of Business Administration",

}