Abstract
Measuring intangible assets is a critical component of business systems. When linkages are made between inputs and outputs for intangibles, with attributable benefits, it should be possible to assess return on investment. This article highlights the challenges of measuring intangibles and offers some concrete suggestions for integrating this into corporate practice.
Original language | English |
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Pages (from-to) | 64-65 |
Number of pages | 2 |
Journal | Journal of Biolaw and Business |
Volume | 6 |
Issue number | 3 |
State | Published - 2003 |