My method is better!

Engineering Design is an activity where what designers want to create and how they want to create are fundamental to the underlying process. There have been many studies done on selection among alternatives in design. It requires significant effort to digest these and their related papers to form one own position about who is right or wrong or whether it all depends on the assumptions underlying the different models and their relevance to particular engineering design contexts. One interesting point among some of these opposing views is that they appreciate the need for multiplicity of decision-making methods for different problems or contexts. There are researchers who tend to pick an extant theory from another domain and use that as the basis for deriving normative and prescriptive methods. Conflicts arise when assumptions are misinterpreted and worldviews become blurred. Design practitioners to use methods that lead to favorable consequences.