Health promotion preparedness for health crises – a ‘must’ or ‘nice to have’? Case studies and global lessons learned from the COVID-19 pandemic

Diane Levin-Zamir*, Kristine Sorensen, Tin Tin Su, Tetine Sentell, Gillian Rowlands, Melanie Messer, Andrew Pleasant, Luis Saboga Nunes, Shahar Lev-Ari, Orkan Okan

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

Abstract

The current COVID-19 pandemic has exposed missing links between health promotion and national/global health emergency policies. In response, health promotion initiatives were urgently developed and applied around the world. A selection of case studies from five countries, based on the Socio-Ecological Model of Health Promotion, exemplify ‘real-world’ action and challenges for health promotion intervention, research, and policy during the COVID-19 pandemic. Interventions range from a focus on individuals/families, organizations, communities and in healthcare, public health, education and media systems, health-promoting settings, and policy. Lessons learned highlight the need for emphasizing equity, trust, systems approach, and sustained action in future health promotion preparedness strategies. Challenges and opportunities are highlighted regarding the need for rapid response, clear communication based on health literacy, and collaboration across countries, disciplines, and health and education systems for meaningful solutions to global health crises.

Original languageEnglish
Pages (from-to)27-37
Number of pages11
JournalGlobal Health Promotion
Volume28
Issue number2
DOIs
StatePublished - Jun 2021

Keywords

  • equity/social justice
  • health literacy
  • health-promoting healthcare
  • health-promoting schools
  • mental health literacy
  • migrant health
  • vulnerable groups

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