Emergence of a brand: A case of Jaffa Oranges from Mandate Palestine

Michael Birnhack*

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish
Title of host publicationResearch Handbook on the History of Trademark Law
PublisherEdward Elgar Publishing Ltd.
Pages353-379
Number of pages27
ISBN (Electronic)9781788973106
ISBN (Print)9781788973090
DOIs
StatePublished - 3 Oct 2024

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