Crowdsourcing privacy design critique: An empirical evaluation of framing effects

Oshrat Ayalon, Eran Toch

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

When designed incorrectly, information systems can thwart people’s expectations of privacy. An emerging technique for evaluating systems during the development stage is the crowdsourcing design critique, in which design evaluations are sourced using crowdsourcing platforms. However, we know that information framing has a serious effect on decision-making and can steer design critiques in one way or another. We investigate how the framing of design cases can influence the outcomes of privacy design critiques. Specifically, we test whether ‘Personas’, a central User-Centered Design tool for describing users, can inspire empathy in users while criticizing privacy designs. In an experiment on Amazon Mechanical Turk workers (n=456), we show that describing design cases by using personas causes intrusive designs to be criticized more harshly. We discuss how our results can be used to enhance privacy-by-design processes and encourage user-centered privacy engineering.

Original languageEnglish
Title of host publicationProceedings of the 51st Annual Hawaii International Conference on System Sciences, HICSS 2018
EditorsTung X. Bui
PublisherIEEE Computer Society
Pages4752-4761
Number of pages10
ISBN (Electronic)9780998133119
StatePublished - 2018
Event51st Annual Hawaii International Conference on System Sciences, HICSS 2018 - Big Island, United States
Duration: 2 Jan 20186 Jan 2018

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences
Volume2018-January
ISSN (Print)1530-1605

Conference

Conference51st Annual Hawaii International Conference on System Sciences, HICSS 2018
Country/TerritoryUnited States
CityBig Island
Period2/01/186/01/18

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