Conceptual maps of the leading MBA programs in the United States: Core courses, concentration areas, and the ranking of the school

Eli Segev, Adi Raveh, Moshe Farjoun

Research output: Contribution to journalArticlepeer-review

Abstract

This paper captures the structure of MBA programs in 25 leading U.S. business schools at the beginning of the revolution these programs are undergoing. It is a study of strategic groups in the MBA industry, and a baseline for examining adaptation and strategic change in educational institutions. We use the Co-plot method to man the schools according to the 1993 structure of their core courses and existing areas of concentration. The maps indicate similarities among business schools and shed light on their 1994 ranking. Each of the five top schools has been found to be in a different cluster of MBA program structures. The findings suggest that program structure content - the particular mix of core and concentration areas - in itself is not a source of superior performance.

Original languageEnglish
Pages (from-to)549-565
Number of pages17
JournalStrategic Management Journal
Volume20
Issue number6
DOIs
StatePublished - Jun 1999

Keywords

  • Business level strategy
  • Business schools
  • Strategic change
  • Strategic groups

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