Changing scripts at work: Managers and professionals

Gideon Kunda, John Van Maanen

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review


In this article, the authors explore how structural changes in the labor market for professional and managerial employees might be changing the nature of emotional labor required in these occupations. They first draw on ethnographic data in a firm noted for stable long-term employment to illustrate how efforts to create a corporate culture focus on shaping employees' emotional labor toward displays of loyalty and commitment to their employer. This is followed by a speculative analysis of how the current shift toward market-based forms of employment and an entrepreneurial work ethic is changing both the substance and the style of emotional labor.

Original languageEnglish
Title of host publicationThe Anthropology of Organisations
PublisherTaylor and Francis
Number of pages17
ISBN (Electronic)9781351894869
ISBN (Print)9780754625957
StatePublished - 1 Jan 2017


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