@techreport{7a3f1bbacc464a87a4b903149abba3bd,
title = "Assessing the relationship between the User-Based market share and unit Sales-Based market share for pirated software brands in competitive markets",
author = "Givon, {Moshe M} and Vijay Mahajan and Eitan Muller",
note = "{"}November 1995{"}.",
year = "1995",
language = "אנגלית",
series = "Working paper (Israel Institute of business Research)",
publisher = "Tel Aviv University, Faculty of Management, The Leon Recanati Graduate School of Business Administration",
type = "WorkingPaper",
institution = "Tel Aviv University, Faculty of Management, The Leon Recanati Graduate School of Business Administration",
}