Research output per year
Research output per year
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Dive into the research topics where Moshe Givon is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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The diffusion of a new service: Combining service consideration and brand choice
Landsman, V. & Givon, M., Mar 2010, In: Quantitative Marketing and Economics. 8, 1, p. 91-121 31 p.Research output: Contribution to journal › Article › peer-review
Open Access19 Scopus citations -
Using partially observed Markov processes to select optimal termination time of TV shows
Givon, M. & Grosfeld-Nir, A., Jun 2008, In: Omega. 36, 3, p. 477-485 9 p.Research output: Contribution to journal › Article › peer-review
19 Scopus citations -
In-store sampling of food products
Givon, M. M., 2000, Tel-Aviv: Tel Aviv University, Faculty of management, 28 p. (Working paper (Israel Institute of Business Research); vol. 28/2000).Research output: Working paper / Preprint › Working paper
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Interpersonal dependence in brand choice modeling
Givon, M. M., 1999, Tel-Aviv: The Israel Institute of Business Research, 14 p. (Working paper (Israel Institute of Business Research); vol. 9/99).Research output: Working paper / Preprint › Working paper
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Assessing the Relationship between the User-Based Market Share and Unit Sales-Based Market Share for Pirated Software Brands in Competitive Markets
Givon, M., Mahajan, V. & Muller, E., Jun 1997, In: Technological Forecasting and Social Change. 55, 2, p. 131-144 14 p.Research output: Contribution to journal › Article › peer-review
25 Scopus citations